Designed a scalable multi-vendor eCommerce marketplace for Mall of Turkeya, enabling customers to discover and purchase authentic Turkish products across fashion, beauty, food, home essentials, and lifestyle categories. The platform delivers a seamless shopping experience with advanced search, personalized recommendations, secure checkout, and vendor-friendly product management.
The marketplace needed to manage thousands of products from multiple vendors while maintaining a fast, intuitive, and engaging shopping experience. It was essential to organize diverse product categories, simplify product discovery, and provide customers with a secure purchasing journey while supporting future marketplace expansion.
Key challenges included:
- Managing multiple vendors and extensive product catalogs.
- Simplifying product search, filtering, and category navigation.
- Promoting featured products, offers, and seasonal campaigns.
- Creating a seamless shopping cart and secure checkout process.
- Optimizing performance across desktop and mobile devices.
- Building customer trust through a modern and reliable marketplace experience.
- 01
Research
- 02
Strategy
- 03
Design
- 04
Development
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